If you had to design a Shampoo what would you come up with?

Design a marketing plan for a shampoo sold in a retail store and a shampoo sold in a salon. Assume the products are different brands.








Even though the product category is the same, how does the marketing plan differ for each brand?





What assumptions did you make prior to writing the plan?





Did you need to establish marketing objectives before writing the plan?





Are the target markets the same or different?





How did you determine a positioning strategy?If you had to design a Shampoo what would you come up with?
So are you asking us to do your homework or project for you?? It sounds like it. Why don't you look up some info on marketing and business plans to help you with all of these questions.